Frequently Asked Questions

NorthernLogics LLC has served companies of all shapes and sizes for over 25 years. We’ve kept up with every big change along the way, from the move to smartphones to today’s AI-powered search.

Yes. We offer a 100% satisfaction guarantee. To back that up, you can view the build and take part in it as it happens. That keeps us on the same page the whole way through, so there are no “surprises” at launch.

It means we use AI where it actually helps your business: deeper keyword research, smarter content planning, and structured data that tells Google and AI assistants exactly who you are, what you do and where you work. It does not mean a robot builds your site. Every design is still planned, designed and coded by hand, by people who know Western MA.

Yes. We handle all facets of web development, front end and back end, plus secure SSL hosting, SEO and Google Ads. We also set your site up to be found in AI search tools like ChatGPT, Gemini and Google’s AI Overviews. Everything you need for a successful online presence, from one local team.

Businesses of all sizes and competencies, from the local mom & pop shop to publicly traded companies. Most of our clients are here in Western MA and Northern CT, but we work with businesses all over the country. Our services include web design, SEO, Google Ads, social media and hosting. Whatever your need, we have a solution for you.

No. Every project is unique. We build each site from what we learn about your business, your customers and your competition. No templates and no recycled layouts. AI helps us speed up the research, but the design is made for you and only you.

Yes! About 40% of our business is refurbishing and rebuilding existing websites to get a better return on your online investment. Along the way, we bring your site up to date for phones, page speed and AI search. We take great pleasure in “wowing” our clients with their new and improved site!

Yes. Every site we build is mobile-friendly and responsive, so it adjusts to fit any screen, from a large desktop monitor to a smartphone. That matters for SEO too. Google looks at the mobile version of your site first when it decides how to rank you.

Yes. We have no interest in owning your information or materials. You keep the rights to everything you send us during the build. Any materials we receive are returned to you as soon as we apply them to the site.

Most clients can expect a finished site within 2–3 weeks. The biggest factors are how quickly we receive your materials, like photos, logos and copy, and how much content the site needs. AI tools help us move faster on research and first drafts, which leaves more time for design and fine-tuning.

No. We build or refurbish your site in a private area on our servers. You’ll get a direct link so you can follow the progress, but no one else can see it, and search engines won’t index it until launch day.

No one can honestly promise that. Google doesn’t guarantee placement to anyone, let alone first page placement. What we do bring is proven SEO technology and best practices, refined over 25 years, that give you the best chance of reaching your goals on Google, Bing and the AI search tools people use today. There’s an art to the process. We like to think we know how to get you there, and we will!

No one can promise placement in AI answers either. What we can do is give AI tools everything they look for: clear content that answers real questions, accurate business details, structured data, and a fast, clean site. Those are the same things that help you in regular Google search, so you win both ways.

You’ll receive quarterly ranking reports that show exactly where your site is positioned for each keyword in the major search engines. Each report compares itself to the one before it, so you can see the movement for every position at a glance. It’s right there in easy-to-read color graphs.

You can learn more about our SEO program on our Google SEO page.